7 min
How to implement schema markup step by step (JSON-LD)
How to implement schema markup with JSON-LD, which types to prioritise for your business and how to validate it before publishing. No fluff.
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Readability
Why a crawler can get into your site and still not understand what it reads. The usual case is content that only appears once JavaScript has run, but headings with no hierarchy and HTML with no marked-up regions count too.
2 articles
9 min
Readability for AI crawlers: why they don’t read your site
Your site can look complete in the browser and still reach an AI crawler almost empty. How to check what it really reads, and what to fix first.
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